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Director - Marketing - Avaya - Singapore


Job description
Directs the development of company marketing programs. Responsible for assessment of existing and potential markets, product life cycle planning, coordination of technical product development, development of product strategies, definition of promotional activities and product launch. Activities may include technical sales support, product advertising/promotion, planning, developing and implementing multiple channel programs, and directing the development of company market requirements for specific product(s) or product line(s). Participates with other senior managers to establish corporate strategic plans and objectives. Makes final decisions on administrative or operational matters and ensures effective achievement of operation(s) objectives. Regularly interacts with executives and/or major customers. Interactions normally involve controversial situations, customer negotiations, or influencing and persuading other senior level managers. Directs and controls the activities of a broad functional area through several department managers within the company having overall responsibility for planning, budgeting, implementing and maintaining costs, methods, and employees. Work is performed without appreciable direction. Identifies complex business needs and develops cutting edge solutions that require full integration of the company's strategies. Typically requires 10+ years experience and a Bachelor's degree or equivalent experience.

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