Brand Strategy and Planning Expert - Google - Singapore
Job description
Businesses that partner with Google come in all shapes, sizes and market caps, and no one Google advertising solution works for all. Your knowledge of online media combined with your communication skills and analytical abilities shapes how new and existing business grow. Using your influencing and relationship-building skills, you provide Google-caliber client service, research and market analysis. You anticipate how decisions are made, persistently explore and uncover the business needs of Google's key clients and understand how our range of product offerings can grow their business. Working with them, you set the vision and the strategy for how their advertising can reach thousands of users.
As a critical part of the Brand Business Management team, you will be focusing on developing Strategy for the APAC Brand business. You will engage in activities ranging from business reporting/updates to long-term strategic analysis and project based investigations of business critical issues.
Responsibilities
Support the APAC Brand Business Management Lead to develop, drive and track overall APAC brand strategy
Define and drive key operating processes to ensure smooth team operations.
Identify initiatives which are critical to meet brand objectives; set goals associated with these initiatives; and develop processes and tools to measure achievement against goals
Create and deliver presentations to key stakeholders including senior management in order to drive and ensure alignment around brand strategy
Minimum Qualifications
BA/BS degree or equivalent practical experience.
3 years of management consulting or other business strategy experience
Preferred Qualifications
Experience managing multiple projects in a matrixed environment
Prior experience working in or with major brands on marketing, competitive landscape or media.
Experience working with video or display advertising
Detail oriented and ability to produce and deliver executive presentations, produce project status reports, and communicate deliverables to all stakeholders and senior management.
Strong analytical skills and refined strategic thinking capabilities.
Source:
Aaren