Job description
Description
Job Title
Director Experience Design
Job Summary
Directors of Experience Design at Sapient are responsible for driving experience strategy and working with multiple teams to develop and produce quality creative and innovative solutions that meet our clients’ brand, business objectives and goals. You bring a deep understanding of user-centered research, interaction and immersive design, front-end development and creative technologies, brand strategy and multi-channel interaction strategy with core strengths and experience in Experience Design. You will play a key leadership role working with Account, Marketing Strategy, Media, Technology and Business Development to shape new opportunities for Sapient —be it expanding current client relationships or forging new ones.
Key Responsibilities
Oversee and provide thought leadership in the assessment of existing sites/properties and experiences for usefulness, usability, visual design, content, and branding
Lead, oversee, and provide thought leadership in participatory design/user testing sessions, as well as behavioral in-context and ethnographic research events across accounts; manage client involvement in research
Develop and maintain relationships with key client stakeholders with a confident point of view on Experience Design
Build visually compelling frameworks that simply convey complex conceptual relationships
Identify opportunities to create business value and improve the customer experience (based on user research); organize opportunities into visually compelling matrices or maps and user journey stories
Lead stakeholder interviews; lead large client workshops to communicate insights from stakeholder interviews; work with teams to achieve alignment on key success factors
Lead participatory requirements gathering activities, including the analysis and synthesis of requirements definition; present feature lists and requirements documents to senior clients
Define best practices and standards related to persona development/behavioural segmentation; coach teams to align personas/segmentation with client/project objectives
Oversee the development of user scenarios and ensure that they are derived appropriately from behavioral segments/user profiles; ensure that scenarios respond to key user needs and illustrate key business opportunities
Drive the development of frameworks that describe key aspects of a proposed experience, and how it reconciles business and user needs; execute top-level deliverables based on user-centered design techniques
Lead the creation of visually compelling representations of the solution's high-level interaction, navigation, and organization design (i.e., concept models)
Oversee the development of organizational models, affinity maps, sitemaps, process/screen flows, navigational models and interactive behaviours, and wireframes; present deliverables to senior clients
Estimate, plan, and lead all Experience Design work (across all sub domains, including Visual Design, Information Architecture, Content Strategy, and Interactive Development) in the development of a quality solution for large and complex projects
Collaborate with strategy and business development teams; execute and manage creative aspects of sales pursuits, including: shaping and responding to opportunities, proposal creation, and orals presentations
Collaborate with leadership and hiring to attract, recruit and retain creative talent
Attract, recruit and retain creative talent to grow the creative capability
Identify the tools, templates and techniques that evolve existing approaches for the larger creative community at Sapient
Collaborate with staffing to make project allocation decisions
Enhance the Sapient brand by driving award submissions and speaking engagements
Job Requirements
Bachelor's degree required (Master’s degree preferred) in a design-related discipline: Industrial Design, Environmental Design; Architecture; Interaction, Information or Interface design; Human-Computer Interaction
15+ years of industry experience in a well established, design/creative role with a proven track record of success, agency experience a plus
Strong point-of-view of where and how Experience Design is evolving towards including how consumers interact with devices, environments, immersive content, and commerce now and in the future – as we are building the future!
Solid confident verbal communication skills, with experience presenting to all levels of clients and co-workers
Knowledge of direct marketing, online advertising, and web experiences, with proven conceptual and design abilities
Candidates must be well-versed in user-centered design methods and techniques
Must possess a deep understanding in related creative tracks: design, interactive development, copywriting and content strategy
Proficient to expert in: InDesign, Illustrator, Photoshop, Visio, Microsoft Office
Must have been in a client-facing role and have project experience in working with teams on large scale, long-term projects
Excellent analytical and process-oriented skills
Excellent writing skills
Ability to gracefully handle multiple projects in a fast-paced environment
Passionate attitude with willingness and enthusiasm to own your own growth
Alignment to Sapient’s vision and core values
Frequent travel may be required
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